Evolution is inevitable. If you have found that your brand is tired and outdated or simply doesn’t adequately reflect your business, it may well be time for a rebrand. Whether you have decided on a complete overhaul or a few adjustments, rebranding is more than just a change of logo or website. A successful rebrand should define your business’ identity and communicate your brand message, your story and how you want to be perceived in the market for years to come. This is the